Following this lecture I started to think about how Post-Fordism and Contemporary culture has effected Photography and how this relates to my practice as a Photographer.
Overview of the main ideas:
Post-Fordism is the idea that modern industrial production has moved away from mass production in large factories as pioneerd by Henry Ford towards specialised markets based on small flexible manufacturing units.
Contemplating contemporary culture and Post-Fordism has been quite difficult. Within the medium of Photography it is clear that image uses and consumption have changed with contemporary culture but I would have to say now more than ever photographs are being mass produced. The image is being used as a commodity.
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